The impact of the COVID-19 pandemic on an industry heavily reliant on live sport and in-person engagement has been well-documented, but with great impact, also comes great opportunity.
Learn more about how Infront can help you tackle your latest challenge. Our extensive collection of white papers, case studies and webinars concisely address a wide-range of topics, trends and solutions.
White Papers
Looking for in-depth guidance on the more complex industry issues? Dive into our comprehensive white papers.
Infront has identified six clear and positive sports marketing & sponsorship trends across the industry, offering exciting avenues for strategic growth.
In unserem Webinar geben wir einen Überblick über das Esports-Ökosystem in der DACH-Region und zeigen auf, welche Potentiale es für Unternehmen – von KMU bis Big Player – bereithält.
Zielgruppenfit, Community-Orientierung, digitale Aktivierung und klarere Wirkungsmessung. In unserem Webinar erklären wir warum Sportkommunikation ohne strategische Planung nicht mehr effizient funktioniert.
The webinar provides an inside look at how technologies are helping esports entities reach new levels by maximising sponsorships and ads, generating new revenue streams, tracking assets across social media, better understanding audiences and fan bases and properly analysing social presence.
In diesem Webinar erfahren wir, wie Marken durch strategisches, innovatives und mutiges Handeln die Plattform Sport effektiv zum Brand Building einsetzen können - und was Sportsponsoring (manchmal) mit einer Ananas gemeinsam hat.
Join us for a special webinar on how cutting edge technologies can empower decision makers and athletes as they gear up for events, large or small, and be better prepared to deal with weather phenomenon and unpredictable injuries.
Join us for a special webinar on creating captivating offerings that ensure fans keep coming back for more. Shake up everything you know about capturing fans’ attention, making the most of ‘appnostic’ behaviour and creating an offering that not only engages fans but ensures they return and use products frequently.
This white paper outlines the challenges and opportunities for the industry as sport resumes post coronavirus with focus on broadcasting, venue advertising, esports & fan engagement.
As the world emerges from lockdown, the sports media industry is contemplating a “new normal” of spectator-less events and limited operations for many months to come. In this webinar, we will share our views and discuss how this transition period provides a platform to mitigate losses and unlock new revenue streams, especially for “first movers”.
The lock down has only accelerated the advance of esports. Investing in esports enables rights holders, brands and broadcasters to continue to develop a multi-platform approach and to surf the wave of new technology that will bring synergies and crossover opportunities.
Die Corona Pandemie hat den Vormarsch des Esports lediglich beschleunigt. Durch Investitionen in den Esports können Rechtehalter, Marken und Broadcaster ihren Multi-Plattform-Ansatz ausbauen und die sich durch neue Technologien ergebende Synergien und Crossover-Möglichkeiten nutzen.
In this webinar, you will get to understand how advancement in technology and user behaviours in search of premium content are driving content piracy. Equally with AI-based technology that provides robust live content tracking of videos, rights holders can take back control of their content.
The future of virtual advertising took centre stage at the 2018 IIHF Ice Hockey World Championship in Denmark in May, with Infront and Vizrt showcasing their ultimate solution for unlocking the potential of the perimeter advertising board in the digital age.
B2Run has become Europe’s largest corporate running series, and is now growing worldwide – attracting 230,000 runners each year to welcoming and fun events which build wellbeing and collaboration.
New for 2017, an official app for Europe’s biggest basketball competition offered users a highly engaging digital experience, leading to 256,000 downloads and excellent fan feedback.
IIHF Ice Hockey World Championship's enhanced digital operations focused on increased visibility beyond traditional media coverage while engaging and identifying with an ever-growing fan audience.
Volkswagen maximised the potential of Infront’s state-of-the-art LED boards in an innovative and creative fan-orientated campaign at the 2014 DFB Cup Final.
